90 points
5 Stars
RRP $40
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> > > > >
The latest video that I uploaded to Viddler surprised me somewhat, I can now view it on my iPad and iPhone. Without fanfare or email alert Viddler subtly moved into the Apple platform market and have done away with flash.
Yahoo have also decided to drop their video platform as of March 2011. This is somewhat a surprise given the direction of the internet and its hunger for video content. With over 35 hours of video content being uploaded every minute on YouTube, and growing, is this move somewhat premature?
Here is a little muesli bar, operative word, that has been made smaller and kept the same packaging and not told anyone nor changed the price. I am sure these nut bars were bigger very recently. Either change the wrapper or make a bigger bar!
Don't con me and take me for an idiot and think I wouldn't notice!
Wrapper with bar inside
Wrapper and bar
This is where I lived for a while, 15 Claudius Drive.
Then here at Forest Lane Cottage
Me aged 18
My Parents Mel and Kay
My favourite Nan, St Ives
Some of my school friends
Two of my best friends Jon and Tony
Our first Dog, Mumbles
Offa
The Tribe Twm, Offa, Gwen, Dylan, and Swansea
Best Man at Skinny Man's wedding 1st August '98
Me just leaving for New Zealand 4th August '98
My friends
Time running out
Tony Bray
I remember you when we were 12
Corfe Walk council house
Claudius Drive Private estate
You dated my sister and became my best friend, we shared so many times together. I remember leaving you at stanstead airport thinking it was the last time I was going to see you, but no! You were there the next time I fell down and messed up my life, you were there the next time I collapsed crying down the phone, you were there when you needed someone more than I needed someone!
What about Ralph Griggs? What about the time we stole, the time that we held the world to ransom, Asia, Marillion, we were in control, you were in control. What happened? Did we run out of time? was time stolen from you? It should have been taken from me, as I have done worse things in life than you.
Rob Lewis
What happened? you and I loved the man so much. that man was John Lennon. We competed on seeking his albums, Two virgins if I recall, shaved fish, The rock’n’Roll years were our years. The Select few with Brian Ebury and Matthew Pegg and Eddie Marco on Bass. I remember the time at the Caribbean club, supporting Jim Jiminee, jumping off stage in to the crowd. I remember your Sax, uber cool, uber not aware of cool.
Jem carter
Arrogant at first meeting, then I understood what it was all about, a brain tumor that was never to return, but it did return and meeting you at the ice rink that day and you telling me you weren’t going to have treatment, man that was hard, harder for you of course.
If anyone it should have been me that was taken, not you, I did far worse things in life!
Let me take your Tumour, Let me take your brain Haemorrhage, let me take your brain tumour. Let me take it all, or shall I be the seed of life for you and tell the world all about you?
let me know one day.
love.
Sent from my iPhone
After attending TEDxAkl I was delighted to learn about the altruistic nature of some of the worlds greatest minds, by offering 30 million PCs to the poorest of children. Then on deeper inspection it occurred to me 'what will happen with the wate once the computers either break or have gone past their use by date?'
The areas in which these children live are often remote, they struggle to provide, what we would call, sanitation. This, and given that they do not yet have programs in place for plastic recycling plants, is a cause for concern.
Sure we can send them PCs for them to learn from and on, but what provisions are there for recycling an already troublesome piece of technology?
Another concern is, who supplies the educational material for these children?
Will the educational material be propaganda and will we be re-writing history in the process?
I'm all for great initiatives, but we need to think the whole process through and stop and think about waste management in an already over consuming public.
Do they really need these tools just because we have them?
Feedback welcome.
After reading Rick Bakas' review of wine apps and marketing it became apparent that so few wineries in New Zealand put reviews of their wines on sites such as Cork'd and Snooth, Why wouldn't you?
For a start, personally go on the site and review wines and also add your own, narcissistic for sure, but it's a great way to reach a new audience when linked to social media sites such as Twitter and Facebook.
With the advent of Snooth's new smart phone app it is now possible to take a photo of a bottle and locate the nearest store from which to buy it.
It also acts a a reference and wine library storing the history of the wine you have consumed, and if enough Kiwi's start using both Cork'd and Snooth they'll end up having a regional profile for NZ.
Below is the new look Snooth smart phone app. Searching for the nearest wine shop to your present location.
Taking a photo of the wine you are drinking in a restaurant.
Searching through the database.
It has identified the winery
It has identified the wine and you can now see other peoples reviews or add your own.
Additional information.
If you give me attention I'll give you my custom!
From our earliest memories we seek attention.
We are bombarded with information, advertising and other various stimuli. All of these act on our conscious and sub-conscious trying to get our attention.
An airline pilot must be able to multitask, speak to air traffic control, take in the visual environment, operate and fly the plane and make a rational priority list of what is most important to them at a particular time, and then react accordingly to emergency warning signals.
Each individual does this on a day to day basis subconsciously, Companies are vying for our attention all the time, so what makes us give it to them?
Are we becoming immune to advertising?
Do we seek more from the companies that want our business?
Traditional media advertisers followed a model that suggested consumers went through a linear process they called 'AIDA' - Attention, Interest, Desire and Action. Attention is therefore a major and the first stage in the process of converting non-consumers. Since the cost to transmit advertising to consumers is now sufficiently low that more ads can be transmitted to a consumer than the consumer can process, the consumer's attention becomes the scarce resource to be allocated.
With the advent of integration media such as Facebook and Twitter we are seeking greater engagement from brands that once just fed us what they wanted us to hear. The traditional model has changed for many businesses and agencies are seeking ways in which to make their ads more interactive.
The buzz word for the past 2 years has been all about Social Media, i.e Twitter, facebook, Bebo, Myspace, YouTube, but these platforms really serve as being part of a social media strategy and are not the stand alone business tools that is claimed by many Social Media Gurus.
What I want from a brand/company maybe very different from what you personally want, we all want different things at different times. So what can a brand do to placate all of these variables?
Well for a start they can engage with the audience, long gone are the days when the company knew best. Democracy has arrived and it's called New Media. If I get bad customer service or don't like a product of yours then I can tell the world. I can shout it from the roof tops, only if I have an audience that is willing to listen.
This is not only my chance to tell people what I do and don't like, about your brand, but also your chance to listen to my concerns and engage with me. Don't take offense, merely take pleasure that I am talking about your brand and am ready for your attention and engagement.
If you're not going to give myself your attention I'm going to seek it somewhere else, I'm going to shift my potential loyalty to your competitor. Perhaps I'll stay with my new found brand, perhaps I won't. If they are willing to listen and interact with me then at least I feel I'm getting the attention that I want and most companies want to have with me.
My attention needn't be bought, isn't necessarily captured on Facebook, Twitter, nor YouTube, my attention is where you seek it and I seek yours. Social Media isn't the be all and end all of advertising/marketing but sure does help get my attention and upwards of 650 millions others.
So come on what have you got to say to me?
TelstraClear (@TelstraClearNZ) #fuckyes Got my galaxy back! @noozeeland @CourtneySit @ChrisPPH @TimothyNewman |
Question01 | Which of the following is most influential when it comes time to make a wine purchase? | Answers96% | Skips4% |
0% | 26% | 52% | PERCENT | ||||
---|---|---|---|---|---|---|---|
Recommendations from friends? | 52% | ||||||
Social media, including blogs, Facebook, and Twitter? | 24% | ||||||
Other | 10% | ||||||
Shelf talkers in-store? | 9% | ||||||
Traditional media, including Newspapers, Television? | 5% |
Question02 | From where do you purchase the majority of your wines? | Answers93% | Skip7% |
0% | 21.5% | 43% | PERCENT | ||||
---|---|---|---|---|---|---|---|
The Supermarket? | 42% | ||||||
Boutique Wine stores? | 28% | ||||||
On-line? | 14% | ||||||
Direct from the winery? | 14% | ||||||
Discount chains? | 1% |
Question03 | Which of the following social media platforms do you use most frequently? | Answers91% | Skips9% |
0% | 25.5% | 51% | PERCENT | ||||
---|---|---|---|---|---|---|---|
Twitter? | 51% | ||||||
Facebook? | 33% | ||||||
Blogs? | 11% | ||||||
Youtube? | 5% | ||||||
Other? | 1% |
Question04 | What’s the average price you currently spend on a bottle of wine? | Answers90% | Skips10% |
0% | 19% | 38% | PERCENT | ||||
---|---|---|---|---|---|---|---|
$15-$20? | 38% | ||||||
$20-$25? | 26% | ||||||
$10-$15? | Posted via email from Wine Reviews
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