The French wine industry is in crisis but there are a few solutions that would certainly aid their survival. As well as the other posting ' Saving the French Wine Industry' I believe that each region should have its own Internet Wine TV channel. Imagine the consumer being able to access a dedicated wine TV channel for the region where their purchased wine comes from.
Languedoc-Roussillon Wine TV divulging information on the region, soil profiles, AC regulations and structure, permitted grape varietals etc. This producer - consumer interaction would certainly go along way for the consumer to understand the history and story behind the wines and its regions.
Alongside this, each region could employ a Social Media employee to produce information for the Facebook and Twitter community. This would enable the consumer to ask questions about the region and wine with quick answers and results.
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